Sainsburys – on the ball marketing!
Sainsbury’s have just sent me a promotion on their pet insurance offering: how do they know I have a pet? Having only recently fostered a dog they have quickly spotted the change in my shopping bag/bill and taken action! Good analysis, good marketing! I am impressed! Their clever marketing deserves recognition and it serves as an indicator that they are getting the business right on track.
Tags: marketing, sainsburys
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